Communications

Clear communication leads to stronger participation. Our three-part marketing campaign educates employees throughout the enrollment process — breaking down the advantages of the program and mitigating common concerns.

Communication materials can be customized for each individual client — utilizing company logos, styles and colors so they blend seamlessly with other internal communications materials.

The three-part campaign

Employees hear from us before, during and after enrollment opens

Before enrollment

Announce

Postcards reach employees at home and posters go up at every job location.

Open enrollment

Explain

Enrollment guides lay out the benefits offered, the enrollment window and how to enroll.

Throughout

Reinforce

Emails and PDF brochures answer questions and address common concerns as they come up.

Our communication tools

Pre-enrollment postcards

Mailed to employees' homes to announce a new benefit offering and the start of open enrollment.

Announcement posters

Sent to each job location for display, notifying employees of The American Worker program.

Employee enrollment guides

Mailed to employees' homes with the benefits being offered, the open enrollment period, and enrollment instructions.

Electronic communications

Emails, PDF brochures and other tools available throughout the enrollment process to deliver information to employees.